Question 1

What is Gravitas Index?

Accepted Answer

Gravitas Index is a credibility intelligence platform. We score how credible you appear across Google, AI assistants, and the web, then help you monitor and improve those signals over time.

Question 2

What is AEO?

Accepted Answer

Answer Engine Optimization is the practice of structuring your online presence so AI assistants like ChatGPT, Perplexity, and Google AI Overviews can accurately cite you in response to relevant queries. It is distinct from traditional SEO because AI systems care about entity data, not page rankings.

Question 3

Who is this for?

Accepted Answer

Any professional whose business runs on reputation: realtors, attorneys, consultants, and contractors are our primary verticals. If clients Google you before they hire you, you need credibility infrastructure.

Question 4

How is the credibility score calculated?

Accepted Answer

The score aggregates your presence across four dimensions: review volume and sentiment, entity structure and schema markup, citation authority, and AI visibility. Each dimension contributes a weighted subscore to your overall rating out of 100.

Question 5

What does the $1,500 setup fee cover?

Accepted Answer

The setup fee covers your full onboarding: initial credibility audit, schema markup implementation, entity consolidation, Google Business Profile optimization, and a dedicated onboarding call with our team.

Question 6

How long before I see results?

Accepted Answer

Most clients see measurable score improvement within 30-60 days. A Google entity panel typically appears within 4-8 weeks of proper schema implementation. AI citation appearances follow and usually show up within 60-90 days.

Question 7

What's the difference between Pro and Done-For-You?

Accepted Answer

Pro gives you the full platform and tools, but you execute the recommendations. Done-For-You means our team handles the optimization work for you: content, schema, citations, and monthly reporting.

Common Questions

Common Questions